Home and lifestyle · Content (UGC) campaign · Instagram Reels
How a home brand in Lebanon got 10 UGC Reels from 10 different creators
- Creators
- 10
- Reels delivered
- 10
- Days to delivery
- 54
- Revisions asked
- 6
A home and lifestyle brand in Lebanon needed a set of videos it could post on its own channels and in ads. It booked a content (UGC) campaign on Ugecy.
In a content campaign the creator makes the video and sends it to the brand. The creator does not post it. Ugecy matched creators graded Good, Great and The Best.
What happened
Each creator received the product to film with. The first video came in 16 days after launch.
Creators sent 16 videos in total. The brand asked for 6 revisions, and 10 Reels were approved. The last one was approved 54 days after launch.
The results
- 10 different creators each delivered one approved Reel.
- The brand now has 10 videos from 10 different creators to post and test.
- The brand rated 5 of the videos, with an average score of 4.4 out of 5.
- On average the brand approved a video 35 hours after it arrived.
What other brands can learn
UGC gives you variety. Ten creators means ten ways to show the same product, so you can test which one sells best in ads.
Plan time for revisions. This brand asked for changes on some videos, and that is normal. It still paid only for the videos it approved.
All numbers come from the Ugecy platform. Days to delivery run from launch to the last approved piece. Reach is Instagram reach, added up over the measured posts.
Run a campaign like this one
Fixed prices shown before you order. Pay only for the content you approve.
